Real Estate Brand Perception in LLM-Generated Agent and Brokerage Recommendations
AI now decides which agents appear in homebuyer searches, and most agents aren't optimizing for it.
Nadia Sabatini
Columnist
Nadia Sabatini is a columnist at Perception Intelligence covering perception intelligence by industry. Based in Chicago, Nadia has written for Perception Intelligence since 2017.
1 story · Chicago
AI now decides which agents appear in homebuyer searches, and most agents aren't optimizing for it.